Financial services institutions are shifting from product-led propositions such as loans, superannuation and insurance to outcome-led value focused on financial wellbeing, resilience and long-term wealth creation. This change is being…
Continue readingWhat the RBA’s reform means for pricing, margins, and consumer behaviour. The Reserve Bank of Australia’s decision to ban debit and credit card surcharges is being positioned as a win…
Continue readingUpdates to this research are published monthly. SME March 2026: SME sentiment has weakened significantly, reflecting rising geopolitical uncertainty, cost pressures and a deteriorating near term outlook. However, growth ambitions…
Continue readingNew Vehicle Sales February 2026: 94,131 vehicles were sold in Australia in February 2026, down 2.7% on the same month last year. On the surface, a mild softening. Underneath it,…
Continue readingUpdates to this research are published monthly. SME February 2026: SME revenues improved slightly in February, with the net score recovering to -12% from -17% in January, although still below…
Continue readingHow to engage growth-focused SMEs is one of the most important challenges in B2B marketing. Many organisations segment the market using firmographics such as business size. This approach is common…
Continue readingGenerative AI is increasingly being used as a first-choice channel for information-intensive tasks. Findings from the latest Fifth Quadrant Consumer Sentiment Tracker indicate a measurable shift in search behaviour. Australians…
Continue readingNew Vehicle Sales January 2026: Australian new vehicle sales totalled 87,753 units in January 2026, just 128 more than the same month last year. On the surface, a market in…
Continue readingUpdates to this research are published monthly. SME January 2026: Short-term business confidence weakened materially in January, slipping well below consumer confidence and reaching its lowest level in nearly two…
Continue readingNew Vehicle Sales 2025: The Ford Ranger was Australia’s best-selling vehicle in 2025. Among private buyers, it ranked 13th. That gap tells you something important about where the Australian market…
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